Sr. Marketing Manager – Acquisition US, Amazon Flex

Job Description

The Amazon Flex team is looking for a Sr. Marketing Manager – Acquisition US to own the acquisition of delivery partners across the United States. This is a high impact and exciting role which involves end to end ownership of delivery partner acquisition strategy, budget, channel selection, and optimization. This individual will be in charge of developing and deploying online marketing campaigns… through pay-per-click (PPC) channels at a both a country and regional level. They will own an acquisition target and budget and be in charge of ensuring both are met on time for all regions throughout the year.
A successful candidate will have experience in executing and optimizing pay-per-click (PPC) marketing campaigns through online channels. They will have previous experience in executing campaigns through social media, Google Ads, and job boards, as well as showcasing an Innovative mindset to create new Acquisition campaigns leveraging new channels. The candidate will be customer obsessed and focused on delivering results with clear ROI. They will demonstrate an ability to clearly communicate ideas and strategies, especially through written communication. They will be an analytical thinker who loves solving problems. Experience in Excel are also a required.
Key job responsibilities
– Own the ongoing planning, optimization and execution of the Amazon Flex paid marketing channels, including new channel assessments and testing plans.
– Build an acquisition marketing strategy which shows how you will deploy PPC marketing to acquire our target audiences within unique delivery areas across the United States.
– Manage and analyze the lead pipeline by providing data driven insights which indicate channel performance and success.
– Own key performance indicators including acquisition and engagement metrics for Delivery Partner populations.
– Tailor national marketing plans to ensure success in specific regions.
– Test and learn using multiple channels, strategies, and metrics to propose new concepts for national roll out.
– At least 15% Travel is required
We are open to hiring candidates to work out of one of the following locations:
Bellevue, WA, USA | New York, NY, USA